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            7 Keys That Helped Me Leave the "Rat Race" for 
              Cyberspace 
            Copyright Marty Foley, ProfitInfo.com 
             On Friday, Aug. 28th, 1998, I finally achieved what I had dreamed 
              about and worked toward for some time. 
             No, cashing that week's paycheck wasn't what I had been keenly 
              anticipating... Leaving a job I hated in order to work for myself 
              full-time in cyberspace was the dream goal I had finally achieved! 
             
            The goal of leaving the "rat race" and calling the shots in one's 
              own profitable business - online or off - is common to many people. 
              At times it even reaches the point of desperation. Some waste thousands 
              of dollars in an elusive attempt to reach it.  
            If running your own successful online business is a goal you'd 
              also like to reach, I empathize with your situation. I'll share 
              some tips in this article that helped me "leave the rat race" for 
              my own online business, which may also help you.  
            Even if you've already achieved self-employment, maybe some tips 
              I share can help increase the profitability of your existing business, 
              online or off. 
             Keys To Leaving The Rat Race  
            1) Being a doer, not just a dreamer.  
            One of my favorite sayings is: "When all is said than done, more 
              is said than done." It's easy to dream and talk about our goals, 
              but we won't get anywhere until we take decisive action.  
            Before I built a successful online business, I did more dreaming 
              and telling others about my goal than I took action toward reaching 
              it. Finally combining my dreams with action, however, was the only 
              thing that worked. 
             Caution: Don't confuse taking decisive action with making rash 
              decisions. Temper your willingness to act with sound reasoning and 
              knowledgeable decisions, based on sufficient research.  
            2) Effective time management.  
            Time certainly means money in the business world. The ability to 
              manage your time effectively is an asset that can repay you many 
              times over, in both your business and personal life.  
            Getting maximum productivity from your time is even more crucial 
              if you're working a full-time job at the same time you're building 
              your own business.  
            Back when I worked for an employer, workdays usually dragged by. 
              Now I find that working for myself, time just breezes by and I often 
              wonder where the time went! 
             At one point, I was making money in my own business while holding 
              down my full-time regular job, but not enough to live on. Moreover, 
              I needed more time than I had available in my spare hours to pursue 
              things I felt would increase profits. 
             I then decided to cut back on the hours at my regular job, which 
              my employer agreed to because he didn't want me to quit. 
             This allowed time to expand my business faster and made the transition 
              to going full-time in it easier. If you can't or don't want to quit 
              your job "cold turkey," consider a similar strategy.  
            3) Knowledge of your field.  
            You don't have to be an expert in your business field when first 
              starting out. You can grow as you go, but plan on keeping abreast 
              of developments in your field. Do so long enough and you'll become 
              an expert. You can also team up with others who have needed expertise 
              you may be lacking.  
            4) Persistence.  
            Despite the hype sometimes used to try to sell "instant, lazy-man's 
              way to riches" types of products, success in business rarely comes 
              easily or overnight. Fact is, it takes persistent effort and plain 
              old fashioned work. Be wary of promises to the contrary. 
             I empathize with those who must commute 5 or more days a week 
              to a job they dislike. However, that can be a plus. It was a strong 
              motivation for me to persist at my own business until I went full-time. 
              Whatever your own motivations to persist may be, they will prove 
              useful.  
            Tip: It will be much easier to persist if you select a field of 
              business that you like, as opposed to pursuing something just for 
              the money. Then your work can be fun, not drudgery.  
            5) Focus on presenting solutions, not just on selling products 
              and services. 
             I'm a believer in the business philosophy of "succeeding by helping 
              others succeed." Focusing on helping clients solve their problems 
              and achieve their goals through your products and services contributes 
              more toward long-term success than just focusing on "selling" them 
              products and services. 
             6) Self-discipline. 
             Now that my office is just a few steps away when I awake in the 
              morning, it's easy to sleep in. With no boss to "crack a whip" over 
              you as a self-employed entrepreneur, self-discipline is definitely 
              needed. Since likely no one will see that things get done but yourself, 
              you need to be a self-starter. 
             7) Marketing skills.  
            Regardless of what business you're in, marketing is the tool used 
              to present the solutions that your products or services offer to 
              the rest of the world. As the saying goes, in business "Everything 
              is marketing."  
            Marketing is a skill. And like any other skill, it can be developed 
              through knowledge and practice. Entrepreneurs can never learn too 
              much about successful marketing.  
            You Can Also Leave the "Rat Race"!  
            As more and more employees of large corporations have been discovering 
              to their dismay, neither seniority - nor years of company loyalty 
              - guarantee any real job security. In view of this, staking one's 
              claim in the digital Wild Wild Web seems even more attractive.  
            Of course, there's much more involved in leaving the rat race than 
              can be covered in this article, but I've shared seven important 
              keys to success.  
            No, leaving the rat race may not come instantly, but it's certainly 
              possible for the average person, and it can be well worth the effort. 
              If followed, these keys can help you leave the rat race, too.  
            More Helpful Resources...  
            Marty Foley's Internet marketing techniques and resources have 
              helped set the standard in e-commerce, and are often imitated by 
              other famous online marketers. They can truly help you succeed online: 
             
            http://profitinfo.com 
               
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